Charmaine Crooks

Charmaine Crooks

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Five Time Olympian, Entrepreneur and Inspirational Speaker

Five Time Olympian and Olympic silver medalist (Athletics) Charmaine Crooks is a Member of the Order of Canada (C.M), and the Order of British Columbia (O.B.C). She is a community and sport advocate, corporate director, entrepreneur, and professional speaker.

Based in Vancouver, she founded NGU Consultants Inc (1997), a global consultancy providing advisory services to a variety of sectors. An experienced corporate board director with over 25 year’s leadership and governance expertise serving on public and private boards in the entertainment, technology, sports, manufacturing, prop tech and wellness sectors.

Current non-profits include Canadian Olympic Foundation, The Black Opportunity Fund (Chair Governance Committee), BC Big Sisters Lower Mainland Honourary Board, Peace and Sport and the Canucks Autism Network.

She served on the Canadian Olympic Committee (COC) Executive Board and chaired the COC Women in Sport Committee. Charmaine is also the former elected volunteer Chair of Canada Soccer and first women elected in it’s over 100 year history. She was a member of the Committee for FIFA Competitions and was appointed as the first female Match Commissioner at a FIFA Men’s World Cup in 2018. She was recently appointed to the FIFA Olympic Football Committee.

 A former elected International Olympic Committee (IOC) member, she served on the IOC Athlete’s Commission, IOC Press Commission, IOC Culture/Education Commission, New Media working group, IOC 2000 Reform Commission and the founding IOC Ethics Committee.

As one of the founding members of the 2010 Olympic Winter and Paralympic Winter Games (Vanoc), she was the only board director to serve from the initial domestic and international bid phases, through to the successful end of the Games.

Charmaine is inducted into the BC Sports Hall of Fame, the Canadian Athletics Hall of Fame and the University of Texas El Paso Sports Hall of Fame, where she attended on an Athletic scholarship. Numerous awards also include the IOC Women in Sport Trophy” ,and recognition as the first female BC Sports Personality of the Year and the Women’s Executive Business Networks(WXN) as one of Canada’s Top 100 most powerful women.

 

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Speaking topics

Never Give Up! A Story of Perseverance & Passion
Leadership and Teamwork

Charmaine is the kind of leader who gets things done by inspiring the team around her. She relies on 5 basic fundaments to Lead and to Inspire her team. They have taken her to the Olympic Podium, the International Olympic Committee board room table, board room tables around the World, and to leading a global consulting company aptly named NGU ( Never Give Up)

Diversity and Inclusion

Video clips

Charmaine Crooks Walrus Talks

Charmaine Crooks

Charmaine Crooks

Charmaine Crooks - Insights from her world of sport

Speaker testimonials

The audience were really engaged and very receptive to Charmaine! She’s such a warm and inviting speaker, I think folks really felt like they got to know her.

Kinaxis

We enjoyed having Charmaine with us and she is a lovely person. The audience was engaged and I’ve had great comments from those who attended. I see these faces at many events, and everyone left uplifted and glad they came!

Sarnia Lambton, Chamber of Commerce:

It was an absolute pleasure to have Charmaine come out to speak, the energy and passion that she brought to our session truly set the tone for an incredible day. Our attendees made a point to let us know how much they valued the keynote that she delivered, and how relatable her sports analogies were to the work that they do at RBC. Charmaine’s ability to take the seemingly complex, and make it feel achievable, is remarkable.

Heather RBC

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